Restore.
Mindset, family health history, and hacks you'll feel within days.
ReSET : 30 Days for men 50 plus
Old Bull Health · Legends living longer
You're not 25. Good.
ReSET is a 30-day transformation programme for men over 50 who want better health in their second half.Â
Make it personal. Healthspan is where it's at. We've done the hard work. Leverage our science-backed 30-day programme, with customised, prioritised, and proven actions.
Download on the App Store. No subscription. Under a dollar a day.
- No Subscription
- 100% Privacy
- No Ads/ No Tracking
- No In-App Purchases
Why now
Nobody gives you instructions at 50.
Somewhere after 50, the rules changed, and only the mirror tells you. Sleep gets lighter, the middle a little thicker, and the advice that worked at 30 has quietly stopped working. Most of the advice online is either motherhood & apple pie, or just not built for us.
ReSET is 30 days of straight answers that will move the dial on your health. What's shifting? What you can influence? What's the best bang for buck? No gimmicks, fads or whatever trended on Instagram this week. Just science-driven facts.
ReSET IN 30 days
30 Days. 1 Programme.
New days unlock every 24 hours. Short enough to read with your coffee, specific enough to act on before lunch. Intentional to make the content stick.
Deep Clean.
The BodyMap, Nutrition literacy and the household loads you never agreed to.
Rebuild.
Protein intake, Zone 2 & movement. Muscle is now your Metabolism.
Routine.
Building habits that'll keep you optimised long after Day 30.
Check-ins that keep you honest: Only on your device. Not shared.
START
DAY 5
DAY 12
DAY 20
DONE
How dayS ARE STRUCTURED
Learn. Do. Reflect.
Ten minutes. Two or three actions. A check that it landed.Â
01 · LEARN
Why? In plain English
The what and the why, grounded in science, not a science paper, and not a podcast host's opinion.
02 · DO
Two or three concrete Actions & Tools
Things you can do today with what you've already got. Tools to support them. Tracking so you can see the pattern building.
03 · REFLECT
Did it stick?
A quick check to ensure the main points landed and to make tomorrow's lesson more meaningful.
EXAMPLES OF WHAT you'll cover
- Family Health History
- Mindset
- Zone 2
- Resistance Training
- Protein
- Ultra-Processed Foods
- Food Labelling
- Fasting
- Stress
- Sun & Vitamin D
- Home Toxins
- Supplements
- GLP-1 Medications: What they don't tell you and should you?
The science
Every day targets the biology.
ReSET is based on the science in Halftime by Jem Bolt (We want to live longer. Just not get old). It includes BodyMap and integrates the proven 12 Hallmarks of Aging research paper.
12 BODY SYSTEMS
12 HALLMARKS OF AGING
MINDSET RECOVERY BUILD DEFEND ENHANCE
5 pillars. 12 systems. 12 hallmarks. Mapped, daily.
Aging = (Damage − Repair)
When Damage outpaces Repair, that's decline, and it compounds like interest. Both sides of that equation still respond to what you do, at any age.
30 days won't make you 25 again, but it'll help stack the odds in your favour and show you exactly which levers are worth pulling.
Built to be SECURE
Your data. Your phone. Your call.
SHAREABLE PDF
Ask your GP
Finish with a personal summary report you can keep. There's also a separate information sheet for clinicians, so the conversation starts informed.
PRIVATE BY DESIGN
Only on your device
Everything you log stays on your device, not on our servers, and is not shared with anyone. No ads, no tracking, no cloud account to create. We don't even ask for your email. Pay once, and it's yours; you can redo it anytime.
Straight talk
Who it's for, and who it isn't for!
A good fit if…
- You're a man over 50 who's done with apps built for kids.
- You want the why, not just the how.
- You're ready to take action. No transformation without effort.
- You'd rather pay once than face another subscription.
- You want, and are ready for, better health.
Probably not for you if…
- You want a diet plan or a list of random workouts.
- You're looking for "the silver bullet". There are none.
- You have health conditions you haven't spoken to your GP about yet.
- You're prepared to spend more on beer than on your health.
Questions
Feedback from men like us
Neil V - VP Finance
I enjoyed the process; it wasn't like drinking water from a fire hydrant. It forced me to consider and process each day.Â
I am sleeping better and have lost 5 kg. I now know the "why" and can make informed decisions like an adult rather than "just do it", and this works for me. Great app, great value, what's next? I would have paid $99.Â
Craig M - Business owner
I recently divorced and started hitting the booze. This was exactly what I needed to get back on track. Understanding how much I was harming myself in the process, especially at 54 years old.
Reset helped me more than I can say. I was initially sceptical. I'm not sure what apps should cost, but it is more than worth it.
Norman L - Retired and living in Vietnam
I'm fit, I exercise, and I eat right, but I have known Jem for some time, and am always keen to learn more about my health. I hope my feedback was useful, but I really enjoyed the process and learned a lot. I liked the whole privacy/data-on-my-phone bit, but my favourite was the food analyser. Great App. Hard to say what I would pay, I probably wouldn't have bought it upfront, but in retrospect, it's hard to value; there is so much value there, it can change your outlook for sure, and how do you put a value on that?
James S - Retired Banker and shitty cyclist
I admit I was sceptical, and it took me a month to download and commit. I am so glad I did. Great app, now what? Where is the post-30-day app?Â
Dr Jason
Great info and actions, well structured, with a good pace to drive habits past 30 days. Please add some recipes. For me, this was worth way more. What price can you put on any potential additional years of healthspan? Putting in the work now will pay off. Great app, different and a great idea.
Andrew T - Insurance
This is gold. Once I sorted the notifications, it became a habit, and I changed some lifestyle factors as a result. I had no idea how my sleep was being impacted, or how important Zone 2 and weight-bearing exercises are. Good stuff and well done Old Bull.
Start today
It's halftime. Games are won or lost in the second half.
We can only show you the door to better health. Walking in is up to you.
One up-front payment. No subscription, no ads, no tracking.
Fifty-plus and fabulous. That's us. Don't let anybody tell you otherwise.Â